The Sidebar Social is a Brand Development and Customer Relations consulting agency built by legal professionals, for legal professionals.
We specialize in strategic business development tailored to law firms, solo practitioners, and legal startups looking to grow with purpose. From recruitment and long-term growth planning to brand development and office culture design, we help firms operate smarter, scale faster, and stand out in a competitive market.
With deep roots in the tri-state area legal community, we connect our clients to a trusted network of attorneys, vendors, and legal professionals. Our marketing consulting services go beyond the basics of social media, including OCI preparation, networking events, firm exposure strategies, and community engagement through curated charity and awareness initiatives.
At The Sidebar Social, we handle the business, so you can focus on the law.
Our Mission
Our mission is to equip law firms, solo practitioners, and legal entrepreneurs with powerful, strategic tools and tailored systems that drive sustainable growth and elevate client-centered practices. We believe every legal professional deserves business operations as sharp, efficient, and exceptional as the legal expertise they bring to the courtroom and beyond.
How SIDEBAR SOCIAL was Born.
Sidebar Consulting was built from experience, resilience, and vision. Founder Rebecca Paige Caplinger turned years of academic study in criminal justice, sociology, and psychology into a consulting agency that understands not just how law firms operate—but how people and systems thrive.
